As with any relatively new finding, the results of this study need to be replicated and extended to explore how other product features influence consumer product perceptions
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Avoid Refrigeration: While its essential to keep tobacco products away from excessive heat and moisture, refrigeration is not recommended
All eyes will be looking for additional data and research to inform the debate
Tobacco Free Earth prevents kids from starting tobacco, and empowers those addicted to stop smoking
The campaign obtained these impressive results through a carefully executed paid media strategy based on evidence-based best practices for tobacco prevention campaigns, and by ensuring its messaging was designed to reach and motivate an at-risk teen audience
