asbestos filter cigarette ad Knee jerk reactions to a perceived safety problem can lead to doing more harm. The concept that cigarettes caused cancer is not new. In 1952 the Lorillard Tobacco Company marketed the original 1953 Kent Cigarettes, Kleenex Tissues,

1953 Kent Cigarettes, Kleenex Tissues, Palmolive Aftershave Vintage Print Ads Kent cigarettes, introduced in 1952 by the P. Lorillard Company, utilized a Micronite filter made primarily of crocidolite (blue asbestos), one of the most dangerous forms of the mineral. This marketing as Asbestos Cigarette Filters Brands, Uses & Exposure In 1952, the Kent cigarette brand introduced a filter called "Micronite" in response to growing cancer concerns associated with tobacco use. This asbestos filter, made from a group of natural mineral fibers ADAO See for Yourself PHOTO: Detail of Kent Micronite cigarette filter with crocidolite #asbestos by @asbestorama #TSCA #mesothelioma In 1952, Kent released Micronite cigarettes with filters made of blue asbestos. Marketed as kind on the lungs and a taste improvement, the so called safety feature backfired, causing twice as much cancer

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