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Victorian asthma cigarettes: who was Dr Batty? The Quack Doctor Case Study: The More Doctors Smoke Camels Campaign MBA Knowledge Base back when doctors literally prescribed cigarettes and brands sent mascots like Mr. Cig into hospitals yeah, this was real marketing tobacco companies in the 1940s50s pushed the idea that smoking was relaxing File:Piccadilly cigarettes endorsed by a doctor and an ice skater Wellcome V0047581.jpg Wikimedia Commons It sounds unbelievable now, but cigarette ads once featured doctors in white coats endorsing specific brands. Slogans like More doctors smoke Camels than any other cigarette reassured the public that smoking was Cigarettes were once 'physician' tested, approved
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