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Camel of the 90s

The company went so far as to trademark the name for its vision: A Better Tomorrow. But then, just like its rival, the company continued to roll out new lines of cigarettes featuring fruity flavors

The company announced an initiative to reach 4 million government school students by 2030 with an AI curriculum that includes hands-on experimentation, teacher training, and career exposure

Fear that such a step could further lower Altrias sales spooked investors

So instead, they simply added the plastic tip to mimic the experience without the need for an actual pipe

Although the name is no longer widely used in the modern market, older examples are valued as part of the history of the Indian tobacco industry.