Roaches are opportunistic scavengers with incredibly broad diets
Tobacco advertising, promotion and sponsorship can influence tobacco consumption

Classic : High-temperature heating mode for deep tobacco satisfaction (preheat time: 30 seconds) Standard : Medium-temperature heating mode for a satisfying tobacco experience with no tobacco taste (preheat time: 25 seconds) Quick : Low-temperature heating mode for a mild tobacco experience (preheat time: 10 seconds) Standard : High-temperature heating mode for a satisfying tobacco experience with no tobacco taste (preheat time: 10 seconds) Preheating time: 10 seconds) lil HYBRIDTM 3.0 Introduced by IQOS ] Detailed information Continuous use] 3 cigarettes [Charge cycle] About every 20 cigarettes (depending on heating mode) [Charge time] About 2 hours [Weight] 93 grams [Color] Bianca White / Noir Black [Cigarette type] Exclusive tobacco stick MIIXTM + liquid cartridge [Manufacturers suggested retail price] 3,980 yen ( Tax included) [Release Date] On sale sequentially from Tuesday, April 15, 2025*1 Sales Stors IQOS Official Online Store 4 IQOS Stores nationwide (Sapporo, Ginza, Nagoya, Shinsaibashi )2 IQOS Shops nationwide (some Yamada Denki affiliated stores, some Bic Camera affiliated stores )2 IQOS corner nationwide (some stores affiliated with Don Quijote, some stores affiliated with Home Center Musashi, some stores affiliated with Super Viva Home )*2 Cigarette stores nationwide including convenience stores*3 Phone sales Stors by Lil Customer Center Visiting Philip Morris Japan sales representatives or telemarketing by Philip Morris Japan sales representatives *1 Products handled differ depending on the sales channel

Why Teens Are Drawn to It Teens often feel like vaping and THC are "safer" alternatives to smoking or other drugs
Signature-gathering is our backup plan
On average across the waves, Winston represented 13.0%, CI (12.2% to 13.9%) of the market and Pirveli represented 14.9%, CI (14.0% to 15.8%), while no other brands represented more than 10% of the market